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D&AD: The Copy Book. D&AD

D&AD: The Copy Book


D-AD-The-Copy-Book.pdf
ISBN: 9783836528320 | 368 pages | 10 Mb
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  • D&AD: The Copy Book
  • D&AD
  • Page: 368
  • Format: pdf, ePub, fb2, mobi
  • ISBN: 9783836528320
  • Publisher: Taschen America, LLC
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English books free download in pdf format D&AD: The Copy Book

The superstars and leading professionals in the business of writing ads In 1995, the D&AD published a book on the art of writing for advertising. Though now outdated, the best-selling book remains an important reference work today—a bible for creative directors. D&AD and TASCHEN have joined forces to bring you an updated and redesigned edition of the publication, including works from the last 15 years. Regarded as the most challenging field in advertising, copywriting is usually left to the most talented professionals—often agency leaders or owners themselves. The book features a work selection and essays by 48 leading professionals in the world,...

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D&AD. The Copy Book è un libro di pubblicato da Taschen nella collana Varia.
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D&AD; Art, Fashion & Photography Business Essays & Writing Art monographs, history & theory Design & Designers Business & management Writing Guides
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Words that sell The superstars and leading professionals in the business of writing ads In 1995, the D&AD published a book on the art of writing for advertising.
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Before we go though, we want you to know that Taschen also publishes the D&AD annual for creative professionals with some of the best advertising and design

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